The New York Times featured our brand in 2011, in a piece in which they investigated the reborn enthusiasm for a product described as a WW2 anachronism. The positive article goes on to interview owners and discover that the joy of a sidecar motorcycle is neither anachronistic or extinct.
http://www.nytimes.com/2011/05/29/world/europe/29sidecar.html?_r=1&pagewanted=all