Find our most recent Ural press release here and archived by year below:
Rethink What You Thought You Knew About Ural – Ural Introduces the Largest Package of Upgrades in Ten Years
Redmond, WA (January 6, 2014) Ural Motorcycles, the manufacturer of legendary Ural motorcycles with sidecars, launches its 2014 model lineup. The new Urals feature EFI, disc brakes on all three wheels, hydraulic steering damper and dozens of other substantial upgrades.
“For many years we watched other manufacturers launch new models after new models every year. So two and a half years ago we decided we needed to do something more significant than changing the color combinations. It’s not to say that we didn’t change the color combinations for 2014, as a matter of fact we did. But we also made the bike lighter, faster, more responsive, more fuel efficient, better at handling and braking,” – says Ilya Khait, Ural President and CEO. “The new Urals maintain their signature classic charm, ruggedness and unpretentious character. At the same time, performance-wise, these bikes got closer to what riders expect from a modern day motorcycle.”
“We know there is a large number of people who like the idea of a classic motorcycle with a sidecar but the well-known quirks of previous generations’ Urals have stopped some of them from exploring it further. With the introduction of this new generation of Urals we’re hoping to get another chance, and invite more people to discover the unique experience of owning a Ural. ”
MSRP for 2014 Ural motorcycles starts from $12,399. The first motorcycles are expected to arrive at dealerships around the country by mid-January. Ural has unveiled the new models to the public during the Open House event at its Redmond, WA headquarters on December 14th and planning a demo tour starting January 2014.
For test-ride opportunities and for more information please contact Madina Merzhoeva at: firstname.lastname@example.org or (425) 702-8484, ext. 104